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Make A Real Donation To Fight Cancer With Facebook Credits

For the first time, Facebook Credits will be used towards a large-scale philanthropic movement at tonight’s Stand Up To Cancer event. The star-studded live fundraiser and telethon will be broadcast across a number of major television channels as a way to raise money towards cancer research.

While generally these events usually focus on getting people to call in to donate money towards a cause, now viewers will be able to make donations via Facebook’s virtual currency Facebook Credits, with 100 percent of the donation going towards the cause. Members can donate with Facebook Credits on Stand Up To Cancer’s Facebook page. In the past, the Stand Up To Cancer telethon has raised over $100 million.

Facebook has been aggressively marketing Credits over the past few months. Considering the massive exposure of the event, it seems like a win for Facebook Credits and a good way for Facebook to broaden the use of the virtual currency beyond just within games (and a easy way to raise money for a worthy cause). And it’s dead simple way for users to raise money for charity.

Target now sells gift cards for Credits, and recently struck a deal with Malaysian payments company MOL Global (the company that bought Friendster) to sell gift cards for credits at retail stores in Malaysia and Singapore.

Facebook has scored a number of deals with gaming companies to allow its members to use Facebook Credits to buy virtual goods through Facebook credits, including partnerships with Zynga, Crowdstar, LOLapps, and RockYou.

Credits expected to make up one-third of Facebook’s revenue in the next year.

Information provided by CrunchBase


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Nokia dumps CEO, turns to Microsoft exec (AP)

Nokia's new Chief Executive, Stephen Elop, speaks during the press conference Friday, Sept. 10, 2010, in Espoo, Finland.  Nokia Corp,  said on Friday that Chief Executive Olli-Pekka Kallasvuo will be replaced by Head of Microsoft's Business Division Stephen Elop on September 21. (AP Photo/Lehtikuva, Antti Aimo-Koivisto ) ** FINLAND OUT  NO SALES **AP – Nokia Corp. is replacing CEO Olli-Pekka Kallasvuo with top Microsoft executive Stephen Elop as the world’s top handset maker aims to regain lost ground in the fiercely competitive smartphone market.

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The Mobile Mountain Awaiting Nokia’s New CEO

Nokia is replacing Chief Executive Olli-Pekka Kallasvuo, who proved unable to address the phone-maker’s loss of the smartphone crown in the last few years, with Stephen Elop, formerly of Microsoft Corp. Nokia has two main issues to address: a steep loss in earnings and a market share in leading edge mobiles that is being assaulted by iPhone/Android/RIM. Its share price is consequently taking a beating.

“My role as leader of Nokia is to lead this team through the period of change, take the organization through this period of disruption…to meet the needs of its customers, while delivering superior financial performance,” Mr. Elop said at a news conference in Helsinki, reports the WSJ.

Mr. Elop was formerly the head of Microsoft’s business division. He starts on September 21, at a tricky time – Nokia World (the firm’s annual talkfest London) is only next week so he will be unable to make a Steve-jobs-like entrance onto the stage and set a new tone for the organization.


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The Case For The Dedicated E-Reader: When It’s Time To Go Off The Grid

The case for the dedicated e-readerWith the advent of the iPad and the plethora of cheaper Android tablets that are due to flood the market over the coming months, there’s an increasingly popular theory in the tech industry: the days of the dedicated e-reader are numbered.

Last week we published the latest forecasts from Informa Telecoms & Media analysts that said as much. Sales of ‘smartbooks’ (a loosely defined term) are expected to grow from 3.65 million in 2010 to nearly 50 million in 2014, or over 50% of all embedded device sales. The losers will be dedicated e-readers, such as the Amazon Kindle or Sony Reader, and the winners, multifunctional portable devices like the iPad and Samsung Galaxy Tab.

The reasoning – and it’s convincing – is that e-book content is now available on most multifunctional devices like mobiles and tablets, and work well enough as book readers, while having other functions.


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Facebook inches past Google for Web users’ minutes (AP)

This Aug. 30, 2010 photo released by David Sundberg shows 4food in New York. 4food, a new restaurant specializing in burgers, allows customers to add their own creation to the menus and share it with friends on social networks like Facebook and Twitter.   (AP Photo/David Sundberg)   NO SALES, FOR EDITORIAL USE ONLYAP – U.S. Web surfers are spending more time socializing on Facebook than searching with Google, according to new data from researchers at comScore Inc.

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